Industry metrics
Growing your enterprise through strategic research and precise data.
Accurate data drives smart investment and strategy decisions. For over 40 years, we’ve built a reputation for delivering precise insights that help businesses make informed choices.
Our secure, web-based platform supports salary surveys, financial reporting, and licensee data, enabling efficient invoicing and royalty collection. Whether tracking industry metrics or analyzing member data, our tools and expertise ensure reliable, confidential results.
Industry Performance Platform
We have developed a series of proprietary web-based tools and reports to measure key metrics for your industry, including:
- Aggregated market-/association-level information
- Comparative growth
- Share/Rank of revenue
- Revenue, expense, and operating income reporting
- Compensation data
deeper market intelligence and a clear view of their position
Our solution is a secure, aggregated strategic planning tool that delivers detailed analysis of competitive performance, historical trends, and in-market insights. With over 40 performance queries, you get comprehensive, timely intelligence to make informed decisions.
Key insights include advertiser spend, historical trends, key account performance, agency expenditures, product category comparisons, and account executive performance.
